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“Tag, You’re It” covers the topic of kidnapping, utilizing the children’s game, “Tag” as a metaphor. In an interview with Noisey, Melanie said the following about the track: “Cry Baby is now single and wolves are on the prowl. She gets kidnapped by a "wolf.”

The music video for “Tag, You’re It” was released as a double feature with “Milk and Cookies.” It was directed by Melanie and produced by Mat Holis.

The story and illustration for this song appears on the 19th page of the Cry Baby storybook, reading:

"A lonely girl so vulnerable
To her house she walks alone
The bad wolf ice-cream man had known
And took her to his awful home."

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